Swift’s latest wax figure shows off her style near the end of the “Red Tour”, capturing her new, shorter hair and bangs and head-to-toe red. Fans who attended her L.A. unveiling were also treated to a listening part of the new album on the rooftop of Madame Tussauds.
It’s not the first time the Out of the Woods hitmaker was been immobilized in wax. A statue of the star was unveiled in Madame Tussauds New York exactly four years ago on October 28, 2010. For her original figure in 2010, Swift spent time with a team of Madame Tussauds artists. They traveled to Nashville to take precise measurements and photographs of the young star. The museum says Swift shared her favorite styling and makeup tips to help recreate her look in wax.
Other Tussauds locations, including the Washington, D.C., building, will also reveal Swift wax figures. In Washington, Swift will join figures of President Barack Obama, Beyonce and Katy Perry.
In other Swift news, when she released her album 1989 on Monday (Oct. 27) , the music industry at large doubted it could sell one million copies in a week, as Ms. Swift’s last two records have done.
But the last few days have taught the business a lesson: never bet against Taylor Swift.
While early estimates for 1989 had been as low as 750,000 copies, the album now appears very likely to cross the million mark, according to industry estimates reported by Billboard, and could reach as high as 1.1 million. The success is a testament to Ms. Swift’s lasting star power as well as her tenacity and canniness as a marketer. Even in a deeply depressed music market, Ms. Swift has remained a master of inspiring deep loyalty among her fans, in part through social media.
“Fans really feel they have a connection with Swift, and want to have the full experience, so to speak, by buying the ‘1989’ album,” said Keith Caulfield, an associate director of charts at Billboard. “Fans feel like Swift is their BFF.”
